I am a big believer in passive income and obviously, dividend investing is a critical part of my strategy and will likely be in the future. It’s an approach that I believe in because of the methodology that’s involved and long history of success. If you’ve been active to any extent on the internet, you’ll know that I’m not exactly alone. Looking for yield is now an incredibly popular idea not for smaller investors but also institutional clients, pension funds, etc. A big part of it is the fact that interest rate yields are close to 0% and that most of us do plan on living on our investments at some point.