As we have discussed in earlier posts, dividend stocks can be an attractive option for investors seeking income. Of course, each investor has their own style and method for evaluating dividend stocks. There are no exact guidelines to follow except your own, and some will find different financial ratios more important than others. But in general, dividend-paying champions from the past tend to have similar traits. There are several key metrics that should be thoroughly reviewed before purchasing shares of dividend-paying publicly traded companies. In this post we will review many of the dividend metrics that matter.